Syndy empowers retailers to build robust in-house product content sourcing ecosystems. One platform experience to manage all suppliers, customise content needs, integrate multi-source content, establish API connections and work together with Suppliers to create grade-A product content for e-Commerce and omni-channel use.
A new approach to Product Content Sourcing
We live in a world where digitally savvy consumers expect nothing less but a flawless online shopping experience. And product content plays a vital role here. Not just content but rich, custom-made content that helps consumers to make the right purchasing decisions. Yet sourcing such content can be extremely complicated for retailers. It requires a multi-channel sourcing approach for all suppliers and 3rd party content providers. To help retailers we built Syndy.
Collaborate with Brands to source customised product information and digital assets for your product pages in line with your own requirements.
eContent Management and Enrichment
Enrich content on Syndy using data from existing ERP/MDM/PIM/DAM or Data Pools and use Syndy to create your internal source of truth for eContent.
Digital Asset Management
Store and manage your digital assets using Syndy’s. The platform was built to support omni-channel content including all pack shots, 3D renders, 360 degree images, videos and more.
Inject product content from Syndy into your online store via a direct API connection or using one of Syndy’s easy-to-use content export tools.
Retailer – Supplier Collaboration
Forget e-mail. Syndy enables you to work directly with all of your Suppliers. Receive custom content, request new content and work together to drive your online sales.