Black Friday 2015: How e-commerce finally emerged from the in-store shadow
- Posted by Helen Thompson
- On December 2, 2015
- Black friday, Cyber Monday, e-commerce, mobile, online shopping, retail
The FMCG Product Content with the highest ROI
- Posted by Helen Thompson
- On November 18, 2015
- beauty blog, conversion rates, ecommerce, fair trade, FMCG, FSA, marks & spencer, organic, Product Content, product information
Beverage ecommerce: Can specialist startups threaten generalist retailers online?
- Posted by Helen Thompson
- On November 11, 2015
- Club W, drinks industry, Drync, ecommerce, egrocery, Flaviar, FMCG, liquor, Online, sales, startup, wine
Cracking the Consumer Code: 5 ways to ensure FMCG shopper loyalty online
- Posted by Helen Thompson
- On November 4, 2015
- Brick Meets Click, Consumer, delivery, ecommerce, egrocery, FMCG, nutritional information, Online, Picnic, Product Content, retail, shopping
FMCG brands online: Who is doing it Right?
- Posted by Helen Thompson
- On October 28, 2015
- Bird's Eye, brands, Cadbury, Coca-Cola, Creme Egg, ecommerce, Facebook, FMCG, Have a fling with Creme Egg, Heinz, innocent, misspelling, Oreo, playwithoreo, Product Content, Red Bull, retail, Snickers, Soap & Glory, social media, Stratos, The Body Shop
Is Picnic the next Ocado?
- Posted by Helen Thompson
- On October 16, 2015
- Albert Heijn, Aldi, egrocery, Jumbo, Lidl, Picnic, startup
3 lessons to be learnt from retailers who boosted their sales with Social Media Star-generated content
- Posted by Helen Thompson
- On October 1, 2015
- Aeropostale, Beauty, Bethany Mota, bloggers, boohoo, ecommerce, fashion, Feel Unique, Fleur de Force, FMCG, Tanya Burr, vloggers, youtubers, Zoella
3 Super Cool Ways to boost your Online Product Conversion
- Posted by Helen Thompson
- On September 24, 2015
- 3d, Beauty, conversion, CPG, customer, ecommerce, FMCG, IKEA, Kerastase, L'Oreal, online shopping, retail, reviews, sales, Taco Bell, videos
10 Careers created by Digitalisation in the CPG Industry
- Posted by Helen Thompson
- On September 17, 2015
- analytics, big data, careers, CPG, CRM, CSR, customer service, ecommerce, innovation, market research, marketing, research, startup, technology
[Interview, Heineken] Maximising your Sales through Online Channel Optimisation
- Posted by Helen Thompson
- On September 15, 2015
- ecommerce, FCMG, Heineken, Online Channel, retail